MÃE Bodycare
Natural and artisanal cosmetics
A line of body products in harmony with nature
Mãe Bodycare is a natural cosmetics store with integrated payment methods, developed to reinforce the brand's values in a new channel: online.
CONTEXT
A Mãe Bodycare is a brand of natural and artisanal cosmetics, in harmony with nature. Its concept is intrinsically linked to Mother Nature and all the best she gives us. Specializing in soaps, solid shampoos and balms, all made with the best natural ingredients from certified suppliers.
Inspired by the Slow Cosmetique movement, no unnecessary synthetic additives are used, such as detergents, petroleum derivatives, parabens or formaldehydes - easily found in mass-market cosmetic products.
THE CHALLENGE
Building a website with the aim of helping the brand reach more customers, as well as communicating the launch of new products.
THE RESULT
As a result, a website was developed that could convey the brand's values. The brand is committed to conscious, sustainable and humane production, which is why the choice of the online business model came naturally. Mãe Bodycare invests in recyclable packaging with a low environmental impact, also aware that its carrier carries several orders, resulting in fewer greenhouse gas emissions than in individual transport.